• November 14, 2024

Why A Family Business Pulled Half A Million Dollars From One Bank Will Make You Want To Cheer!

The woke agenda that has been plaguing society has reached epic proportions lately. Instead of companies just focusing on how to make better products, and services or just concentrating on customer service, they have wandered into the sea of wokeness.

This has been demonstrated by Kellogg’s cereal company when they donated billions to extremist, left-wing causes, and Nike when it began pushing so-called “social justice” campaigns. Then Disney joined in the mess by interfering in a state’s legislative process to promulgate the left’s grooming of children.

These multi-national corporations have been pouring billions into hardcore left-wing organizations, causes, and campaigns for years, and now they are beginning to see pushback.

Customers have begun striking back at these meddling corporations and in no uncertain terms telling them to get back to business and leave politics to the voters.

Halifax bank is only the latest to learn this lesson after bank officials forced its employees to begin wearing name tags upon which their choice of “pronouns” is listed.

After the bank began its paean to the radical LGBTQ agenda, customers began remarking on the new name tags on social media and telling the bank to stick to savings and loans and forget the radical political agenda.

The row began last week when the bank — which is also funded with billions in UK tax dollars — tweeted to tell its followers about its new “pronouns matter” campaign.

The tweet noted that employees would begin wearing name tags with their pronouns, such as “she/her/hers,” on them under their names.

Naturally, the replies to the tweet heated up as many attacked the bank for its woke nonsense, while others praised the bank’s pronoun campaign.

But as the debate raged in the replies to the tweet, the bank made a fatal error when its social media team scolded its detractors: “If you disagree with our values, you’re welcome to close your account.”

That PR blunder started a stampede for the exits as customers by the hundreds began closing their accounts over the bank’s impertinence.

Branding expert Martin Townsend told the UK media that the bank’s haughtiness was a PR disaster.

“It’s astonishing that they do something to make themselves look right on and virtue signaling — and they end up looking like the most old-fashioned bullies, telling them: ‘If you don’t like it you’re welcome to leave,’” Townsend said, according to the U.K.’s Daily Mail.

“It’s extraordinary. Who treats their customers like that? I’ve never heard of a company inviting their customers to go. It’s so typical of debate these days: ‘If you don’t like it, off you go.’ How is that inclusive? There are big questions about Halifax today and who came up with it,” he added.

By Friday, more than 10,000 Halifax customers went on social media to say they had closed their accounts at Halifax. Some showed credit cards cut in half, others noted that they pulled mortgages, and others said they closed checking and savings accounts, the Mail added.

Many also began noticing that the bank had already threatened customers in the past that if they didn’t toe the left-wing, woke agenda, they risked having their accounts closed by the bank.

The Mail added that on its “what we stand for” web page, the bank tells customers, “We stand against discrimination and inappropriate behavior in all forms, whether racist, sexist, homophobic, transphobic or ableist, regardless of whether this happens in our branches, offices, over the phone or online on our social media channels.”

These companies need not realize that no one cares as much about these social issues as they think.

What people are mostly concerned with is how to feed their families, education, and the price of fuel.

No one cares about their pronouns, well at least the normal people of the world.

If you want to announce your pronouns to me that is fine, but don’t force me to say them.

You do you and I will do me, right?

 

 

Patriots Beacon